Google Business Profile rebuild

01 /Executive summary

Full profile rebuild for a Mesa HVAC contractor: verification support, category and service alignment, a monthly photo and post cadence, and review response support.

Primary sponsor

Dana Ruiz, Operations Lead

Target audiences

East Valley homeowners · Commercial property managers

Access tiers

Profile manager · Website admin

Delivery timeline

Kickoff Aug 2026 · 3 to 6 month program

02 /Scoped metrics

Profile completeness

86%

Target 100%

New reviews / mo

Target 12

Map views / mo

4.2k

Target 5k

Posts published

Target 8

03 /R / D / N requirements matrix

DeliverableRequirementStageStatus

Monthly photo & post cadence

D / DesiredBuildOn track

Category & service optimization

R / RequiredBuildOn track

Profile setup & verification

R / RequiredIntakeComplete